This song WAR is about the battle we have within ourselves and others but it’s all just a fucking game. Filmed and directed by George Adams, written by Rachel Lynch and performed by The Daydrinkers. Rachel came to us with the idea of the band incorporated into the game. After several meetings and a test shoot, we got each band member into costume and each character was shot in front of a green screen. John Burness, Jr and Arsenal Entertainment then took over, pixelating each character and putting them in the “game” with John’s original backgrounds. We wanted a retro-vibe and a cartoon feel. Special thanks to John and his team, our AD CheyAnne, Technical Asst. Jared, and Hair/Make-up Kadi Uhack. Shot with Canon C70, LED and tungsten lights, edited with Premiere Pro.